Sound Central, a rapidly-expanding sound rental company based in Wisconsin, has purchased a NEXO Alpha System as its primary tour rig, becoming the first production company north of Chicago to offer the Alpha system.

Incorporated just 2 years ago (its four founding partners have been trading unofficially since 1995), Sound Central has quadrupled in size in this remarkably short time by providing high-quality production support for conventions, music tours, theatre, outdoor festivals and corporate events throughout the northern mid-West.

Sound Central's new NEXO inventory consists of four S2 sub-bass units, ten B1s and six M3 cabinets, two NX241 digital controllers, and an entire Crossbow flying system. Supported by Crown power amplifiers, the Alpha System becomes Sound Central's 'A Rig", moving their other systems, EV and JBL, into as needed, 'B' and 'C' rigs.

Brandon Sipola, one of the partners in Sound Central, explains why he chose NEXO, "We had demos from every audio rig manufacturer, until we were at a complete yawn. We ended up talking to our own customers, even with managers of bands that we were working for, and they were unanimous in recommending the Nexo Alpha. They told us that it flies fast and sounds great, and you can go from gospel one week to hard rock the next. Many made a point to say that NEXO‚s reputation and their own personal experiences with the Alpha System made them state that the system performs so well that it does absolutely every type of program material effortlessly."

"Intrigued and excited that we might have found what we looking for, we called NEXO USA and spoke with them and bought a system, sight/sound unseen. They shipped it within days of receiving our purchase order and the day we received it, we fired it up in a local, poor acoustic arena. We thought it would be an excellent test of the system and were so surprised at the result. The Alpha came alive right out of the box. It was astounding when we lit it up. Since then, we've had more experience with the Crossbow Flying System, the lightweight, modular cabinet design and its' really easy, handling aspects, and we've found that Alpha not only sounds great but is very reliable in terms of field service time."

The Alpha's versatility is being tested from the start by Sound Central's client list: the system made its debut with pop band Vertical Horizon, moving on to the hard alt-rock style of Fear Factory, and then to dates with BB King.

"NEXO USA has already sent a quote for our next purchase to receive before year end," says Sipola. "We're targeting to grow the system by another 50% which will gives us the capability to handle 10-12,000-capacity shows. Inclosing, I can only say that we are extremely pleased in our decision to purchase a NEXO Alpha System."